Top.Mail.Ru

²ÝÁñ¶ÌÊÓƵ

The role of the printed book in the digital world: experts discussed new formats in the Tver branch of ²ÝÁñ¶ÌÊÓƵ
12 October

On October 8, 2026, a seminar "Development of large book projects taking into account modern technologies" was held at the Tver Printing College (a branch of ²ÝÁñ¶ÌÊÓƵ). The event was held within the framework of the creative project "Book as a big project" and the federal program "Family Values and Cultural Infrastructure" of the national project "Family."

The meeting participants discussed how hybrid technologies and multi-platform solutions help increase attention to literature and attract new generations of readers. Experts emphasized that the modern book is becoming a large-scale project that harmoniously combines traditional print formats, complex designs, audiobooks and audio series.

The business program was attended by representatives of PROMTECHDIZAIN University and leading industry specialists:

  • Konstantin Valerievich Antipov, Professor, Head of the Information Office of ²ÝÁñ¶ÌÊÓƵ;
  • Maxim Yuryevich Andreev, director of the Tver Printing College - a branch of ²ÝÁñ¶ÌÊÓƵ;
  • Pavel Leonidovich Arsenyev, General Director of IPK "Pareto-Print";
  • Ekaterina Yurievna Shchipunova, head of the educational center of the PKI "Pareto-Print";
  • Svetlana Yuryevna Zorina, President of the Association of Book Distributors and Editor-in-Chief of the Book Industry magazine.