Students of the Department of Printing Technology of the Higher School of Printing and Media Technologies of Ƶ took part in a workshop of the KAMA cardboard and paper mill and the MMPOF PACKAGING enterprise (part of the Sveza timber industry group), analyzed current industry trends and developed innovative types of packaging solutions.
Student teams offered advanced cardboard clamshells (a container consisting of two identical halves connected by a hinge) for doughnuts, innovative spice packaging, a multifunctional shoe box with additional reuse scenarios. They analyzed each concept in terms of production restrictions and market feasibility.
Specialists of KAMA and MMPOF PACKAGING, headed by the chief technologist of the enterprise Leonid Pak, assessed the projects. The experts analyzed in detail the requirements for serial production, discussed technological limits and identified vectors for further refinement of the presented solutions.
Team leaders Maria Novikova and Yulia Yundunova presented the "Printed Cat" project, which talks about printing processes in the format of visual storytelling with game mechanics and digital tools that make complex technological processes understandable and visual. The project can be used to train personnel, present products to customers, create an image of a printing house as a promising and high-tech industry.
Student Sofya Ledovskikh created a project dedicated to the development of an innovative business model for a design studio, which for the first time builds an effective dialogue between technologists and designers. The approach is aimed at reducing the number of expensive errors of the prepress stage of printing production and seamless predictable layout preparation.