A team of graduates and students from the University of Industrial Technologies and Design is developing a smart service for selecting individual tourist routes based on a user's digital footprint. The actions in the app itself will be taken into account, in particular, the evaluation of attractions and routes offered by the service.
The application for selecting individual routes is a joint development of student Anna Prokhorova and graduate Anna Shakhova of the Institute of Information Technologies and Automation of Ƶ. The startup has no analogues. The existing services for choosing tourist routes on the market provide users only with ready-made templates without taking into account their personal preferences. The app developed by a student and graduate of Ƶ will allow personalizing travel and sightseeing trips thanks to the digital footprint technology, which will be formed based on the tourist's actions in the app itself.
"The algorithm works as follows: a new user takes a survey about their interests, and based on the results, the service suggests a destination that includes 5-7 tourist sites. The algorithm will then analyze the user's further actions in the app, their feedback and evaluations of different routes and iconic places and suggest new options that more closely match the tourist's preferences. The digital footprint technology is completely anonymous, the app will not collect any personal data from users, except for information about the tourist's activity on the service's pages," says Anna Shakhova, one of the service's developers, a graduate of St. Petersburg State University of Tourism and Tourism Development (Ƶ).
"In our team I am responsible for design and frontend development. Now our project is at the design stage. This stage involves defining the functional requirements of the service and its components. At the end of April we will start developing the interface, and then another big stage awaits us - the creation of the server part of the project, which will create a database of tourist sites of two cities - Novosibirsk and St. Petersburg. Among them: historical buildings, architectural monuments, natural objects and popular places of leisure among local residents, - comments one of the developers of the service, a student of St. Petersburg State University of Tourism and Tourism Anna Prokhorova. - When working on the project, I am helped by the knowledge and skills acquired in the disciplines that I mastered during my studies at the Department of Information Technology and the Department of Digital and Additive Technologies at Ƶ. I use methods of applied statistics and business analytics to develop an algorithm for analyzing data within the framework of digital footprint technology. Using visual modeling methods I create the visual component of the project. As a result, we will get a modern digital product with a pleasant and ergonomic interface".
The service will be available for tourists in September 2024.

