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Direction of training:
38.03.02 Management
Department:
Department of printing equipment and management
Specialist qualification:
Bachelor鈥檚 degree
Institute:
Institute of printing technologies and equipment in Higher school of printing and media techologies
Area of activity and demand of specialist
The field of activity of a specialist who has finished the educational program 鈥淢anagement in media business and printing industry鈥� is planning and implementing projects in the field of audiovisual, multimedia, publishing, printing production, organizational and analytical activities in the field of advertising media market, making management decisions based on independent analysis of strategies, business processes, marketing plans, organizing the work of personnel in accordance with the goals and resources of the company, managing the teams of media companies (television, radio, Internet portals, advertising and event agencies) and printing companies.
In the information age, there is an acute shortage of competent media specialists.
Media managers work in television, radio, magazines and newspapers and online media. Production centers, TV channels, publishing houses, media holdings, and printing houses are the enterprises that order personnel.