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Advertising in the Media Industry

Direction of training:
44.03.04 Professional training

Department:
Department of Printing Equipment and Management

Specialist qualification:
Bachelor’s degree

Institute:
Institute of media technologies in Higher school of printing and media technologies

Area of activity and demand of specialist

In market conditions, almost any product or service needs advertising. This ensures a high demand for advertising specialists in the labor market. Students learn to create advertising texts and projects, develop advertising strategies for business, government and public organizations, work with tools for promoting goods and services in the media and the Internet. Graduates work in advertising departments and press services of commercial companies and government organizations, in media holdings and the media.