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Advertising and public relations in the field of design and fashion

Direction of training:
42.03.01 Advertising and public relations

Department:
Department of advertising and public relations

Specialist qualification:
Bachelor’s degree

Institute:
Institute of business communications

Area of activity and demand of specialist

Specialists who have finished this educational program work in the field of creative industries such as fashion, design, art, photography, film, music and video games. They promote designer brands, support communications of fashion houses, participate in the development of conceptual clothing brands, organize music and film festivals, fashion shows, cooperate with independent publications, participate in specialized biennales in Russia and abroad, work in showrooms of Russian designers, engage in visual merchandising, work in the field of fashion purchases by buyers, organize their own business in the field of fashion and design.

The field of design and fashion is actively developing and it is especially attractive for young people, which ensures a steady demand for highly qualified specialists in this field not only in large cities of Russia, but also at the international level. Developing a communication strategy is a necessary part of creating any fashion brand and developing a company. Our graduates are involved in the creation of identity, PR support and in the creation of advertising campaigns of organizations of any level.