The V Anniversary International Graphic Design Forum successfully concluded in St. Petersburg, once again confirming its reputation as an important platform for discussing and demonstrating achievements in the field of visual communications.
Forum participants were able to get acquainted with current developments and concepts covering a wide range of
This important event gathered under its roof leading practitioners, theorists, teachers, as well as representatives of design studios, advertising and digital agencies, publishing houses, and IT companies. At the opening of the forum, the impressive geography of participants was noted: professionals and students from 13 countries, including Russia, Kazakhstan, China, Thailand, Iran, Armenia, Azerbaijan, Italy, Hungary, Belarus, Latvia, Finland, and Uganda, gathered together to exchange experience and ideas.
The organizer of this significant event was the Institute of Graphic Design of the St. Petersburg State University of Industrial Technologies and Design (Ƶ).
The solemn opening of the anniversary forum became a bright and significant event that set a high tone for the entire program. The Director of the Institute of Graphic Design Alina Mikhailovna Sukhareva delivered a welcoming speech. In her speech, she especially emphasized the importance of the anniversary date, the inviolability of established traditions, and the dynamic development of the professional community uniting specialists of different generations and countries.
Representatives of the educational, cultural, and design spheres addressed the forum participants. First
Welcoming speeches were also given by:
- Vice-Rector or Development of Educational Programs of the University of Industrial Technologies and Design (Ƶ) Natalia Sergeevna Klimova;
- Chairman of the Board of the St. Petersburg Union of Designers Sergey Yuryevich Duzhnikov;
- Director of the All-Russian Museum of
A. S. Pushkin Olga Alexandrovna Korneva; - Head of the Anton Glikin Studio Anton Arkadyevich Glikin;
- Head of the Department of General Professional Disciplines of the ANO HE National Institute of Design Olga Ivanovna Yatsyuk;
- Head of the City Student Press Center of St. Petersburg based on Ƶ,
Editor-in-Chief of the «TekhSTIL» newspaper, Director of the Center for Media Communications and Art Projects, Candidate of Technical Sciences Ekaterina Nikolaevna Tugolukova; - Ƶ Master’s student Namirembe Mary Josephine (Uganda).
The fifth forum provided a unique opportunity for participants to present their works to a professional audience, participate in live discussions, discuss key trends, gain new skills from industry leaders, and find partners for future projects.
The program of the anniversary forum was diverse and carefully thought out, offering participants many formats for development and exchange of opinions. Traditional
Within the framework of the anniversary forum, the X International Scientific and Practical Conference «Graphic Design: Traditions and Innovations» was brilliantly held. Having reached the
The key focus of the conference was on urgent problems of graphic design, understanding the dialectics of traditions and innovations in design, as well as issues of transformation of professional education in conditions of total digitalization. The work of the event opened with two key sections representing different segments of design discourse.
The first section, titled «Theory and Practice in Modern Trends of Graphic Design," was held under the leadership of Ƶ Professor
In parallel, the section «Design in the Digital Environment: Current Issues of Theory and Practice» worked, which was traditionally moderated by Professor
Based on the results of the conference, the publication of a collection of scientific articles is planned, which will be placed in the RSCI (Russian Science Citation Index). This gives the presented studies an official scientific status and ensures them a long academic life.
The event proved that modern graphic design has long gone beyond the scope of just an aesthetic discipline. Today it is a complex, interdisciplinary tool for engaging the audience, creating new meanings, and transforming society, in which a deep theoretical base becomes a reliable foundation for the boldest digital innovations.
This year, the forum again opened its doors at iconic points of St. Petersburg, offering participants a unique opportunity to look behind the scenes of the industry and meet with market leaders. The program allowed not only observing but also feeling live how modern design is born, as well as understanding what competencies are especially in demand in the profession today.
Key points of the route were the advanced platforms of the city. In the Laboratory of Virtual Fashion and Digital Design of Ƶ, guests immersed themselves in the world of immersive technologies, seeing how digital innovations transform traditional approaches to design.
No less impressive was the visit to the computer animation studio «Peterburg," where participants were able to touch the intricacies of creating animation content.
The excursion to the animation film studio «Melnitsa» became a real discovery: participants saw how characters and stories loved by viewers are born. Guests were shown the key stages of creating
A completely different dimension of perception was opened by the multimedia program at the «Planetarium 1» museum: here technologies and design merged into a single spectacular experience, demonstrating the limitless possibilities of the synthesis of science and art.
The forum did not just show the diversity of professional
On December 5, a series of inspiring master classes took place, becoming a real platform for professional growth and exchange of invaluable experience. Participants immersed themselves in intensive practice, where through the analysis of real cases they received not just theoretical knowledge, but working tools and proven methods capable of immediately finding application in professional activities.
The program was opened by Anton Arkadyevich Glikin, architect, Candidate of Philosophical Sciences, who conducted a deep excursion into the subtleties of architectural form generation, demonstrating amazing parallels between real design and animation space. His master class allowed looking at familiar architectural forms through the prism of animation art, revealing unexpected facets of the creative process.
No less exciting was the speech by Daria Yuryevna
Anna Alexandrovna Fokina, a specialist in the field of 3D graphics for computer games and 3D printing, presented to the audience the revolutionary possibilities of neural networks as a creative tool. Participants were able to see how artificial intelligence becomes a
Roman Maksimovich Ivanov, an experienced game designer, immersed listeners in the world of artistic features of creating an interactive game environment. He analyzed in detail the principles of building virtual spaces, where each element not only decorates the scene but also works to immerse the player in the atmosphere of the game.
Anna Denisovna Falina, an interface designer, revealed the intricacies of developing a game
The series of master classes was completed by Mikhail Igorevich Balaban, a sound designer. He demonstrated how audio elements and sound design form emotional perception, create an atmosphere, and enhance player engagement, turning game projects into a holistic work of art.
These master classes became a true creative dialogue between recognized professionals and interested listeners, opening new horizons for development in the field of design and multimedia.
In December, the main building of Ƶ turned into a real gallery of modern
The exposition demonstrates a striking variety of artistic directions. Viewers can get acquainted with paintings and graphic sheets, see original sculptures and conceptual art objects, and evaluate the expressiveness of photographic works. A special place in the exposition is occupied by projects in the field of graphic design, printing, and computer graphics, emphasizing the inseparable connection between traditions and modern digital technologies.
An important part of the project was the publication of the exhibition catalog, which included 78
Along with other significant events within the framework of the forum, the International
The jury, which included recognized industry experts, carefully analyzed the submitted works and highlighted the most vivid projects. The winning works became a genuine embodiment of professional mastery: they demonstrated not only flawless command of technical techniques but also a fresh, innovative look at solving design problems.
The V International Graphic Design Forum acted as a powerful communication platform, allowing professionals from various countries and artistic directions to exchange valuable experience and innovative ideas!