From November 23 to November 27, 2025, the History of the Future International Cultural and Educational Championship was held in Sochi under the auspices of the Russian Cultural Foundation.
For six months, from April to September, the organizers accepted applications from teams from all over the world with their cultural projects. This year's theme is "Cooperation between countries and regions in the field of culture."
Following the results of the two stages, 24 teams from seven countries entered the intramural stage of the Championship: Russia, Armenia, Kyrgyzstan, Uzbekistan, Kazakhstan, Tajikistan and Belarus. Together with students from other universities, Yana Lizunova, a 2nd-year student of the Brand Communications Department at the St. Petersburg State University of Industrial Technologies and Design, created an IT project - a series of story games based on regional legends. Its essence is that players from different countries, united for the passage, could communicate, learn to interact and learn about each other's culture through the game story. The Storage team, where Yana Lizunova was a marketer, became the winner of the Championship and their project took first place!