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The results of the II International Forum of Graphic Design in Saint-Petersburg were summed up
05 December

The II International Forum of Graphic Design ended in Saint-Petersburg. Within the framework of the Forum an extensive program of exhibition and contests of creative works were organized, as well as demonstration of domestic innovative solutions in the field of digital technology. Traditionally, the organizer of the Forum was the Institute of Graphic Design of Saint-Petersburg State University of Industrial Technologies and Design (SUITD). The event has united the scientific and practical conference, round tables discussion and master classes which was dedicated to various aspects of the theory and practice of such tool of visual communication as graphic design.


The project was first launched by the Institute of Graphic Design of SUITD in 2016 as an international conference «Graphic Design: Traditions and Innovations», and from the last year it acquired the status of a forum designed to create a multifunctional platform in Russia to exchange experiences and discuss topical issues of graphic design, the relationship of traditions and innovations in design as well as professional training in the rapid development of digital technologies.

The II International Forum of Graphic Design is a 3-day rich program with more than 700 participants — visual communication specialists, representatives of design studios, advertising and digital agencies, publishing houses, web studios, research and educational organizations, technological and modern locations including Virtual Fashion and Digital Design Lab of SUITD, University Boiling Point, the State Russian Museum, the creative spaces of the Institute of Graphic Design.

The event became a platform for communication and combining the best practices of such educational institutes as the National Institute of Design, Alexander Pushkin Leningrad State University, Peter the Great Saint-Petersburg Polytechnic University, Saint-Petersburg State Academy of Art and Industry named after Alexander Stieglitz, Nizhny Novgorod State Pedagogical University named after Kuzma Minin, Omsk State Technical University, Crimean Federal University named after Vladimir Vernadsky.

The opening ceremony of the Forum.

At the opening ceremony of the Forum Alina Sukhareva, the Director of the Graphic Design Institute, the Head of Advertising Design Department made a welcome speech:

— I would like to note the unique format of our project as well as the need for a dialogue between specialists in the field of graphic design. It is dictated by the ever-growing interest in the Russian method of teaching, in our masters and their works. The forum attracts more and more attention from famous Russian specialists and foreign colleagues who study contemporary trends and problems of graphic design. This definitely the starting point for the development of new directions in the graphic design, and the revelation of new faces and talents.

With the words of greetings to the honorary guests also came out chairman of the Saint-Petersburg Union of Designers Sergey Dujnikov, chairman of the Saint-Petersburg Union of Designers theory and pedagogy section Igor Klushkin, vice-rector of development of educational programs of SUITD Natalia Klimova, head of the department of graphic design in the art space of SUITD Marina Kuznetsova, head of the department of professional disciplines of the National Institute of Design Olga Yatsyuk, chief artists of «Arkadia» Alexander Andreychuk, head of the Capella Center for Creative Industries Svetlana Kuropatkina, head of the Russian Museum’s Youth Audience Department Anton Sheverdyaev, professor of Advertising Design Department of SUITD Vladimir Laptev, director of the City Student Press Center Ekaterina Tugolukova.

The VII International Scientific and Practical Conference «Graphic Design: Traditions and Innovations».

The work of the conference was organized in three sections: «Theory and practice in modern trends of graphic design» (moderator — professor Vladimir Laptev), «Design in the digital environment: current issues of theory and practice» (moderator — professor Nina Dvorko) and «History, theory and practice of design education» (moderator — associate professor Larisa Nikulshina).

The works presented at the conference were devoted to various aspects of tradition and innovation in the development of graphic design, the wide range of contemporary artistic practices in which visual design and digital technology closely interact. Graduate and master’s students of the Institute of Graphic Design also took part in the conference, presenting interesting and informative papers. The participants emphasized the importance of the issues discussed in the sessions and the contribution of the Institute of Graphic Design of SUITD into the development and enhancement of the professional training system. A collection of scientific papers based on the results of the conference will be published.

Master classes held by the leading graphic designers of Saint-Petersburg.

Traditionally a series of master classes held by the leading specialists in the graphic design, animation, digital media production and game design sphere were of great interest during the Forum. This year at the University’s «Boiling Point — PromTechDesign» the participants had a rich program of five master classes: «Harmony of ergonomics and aesthetics in packaging design» by graphic designer Ekaterina Vikulina, «Digital sculpture in the computer graphic production» by digital 3D printing product developer Anna Zemlyanaya, «Principles, specifics and differences of mechanical and frame animation» by graphic designer, 2D/3D animator Irina Nikolaeva, «Bases of game character animation in Unity» by game-designer Roman Ivanov, «Video production. Modern approaches» by member of the Artists Union and associate professor of the Advertising Design Department of SUITD Valery Shablovsky.

After master classes the participants of the Forum were guided through the creative spaces of the University. Special interest was caused by the digital equipment and immersive technologies presented at the Virtual Fashion and Digital Design Lab of SUITD.

The final step of the II International Forum of Graphic Design was a round-table discussion «Advertising and Public Relations — designer promotion in the information space. Work with the media and blogosphere», which was moderated by Ekaterina Tugolukova, associate professor of Advertising Design Department at SUITD. Also participants were interested in visiting the Benois building of the Russian Museum where the master class «Russian avant-garde and design» were held by head of the Russian Museum’s Youth Audience Department Anton Sheverdyaev.

Expositions of the II International Forum of Graphic Design.

Within the framework of the Forum an International Exhibition of creative works of teachers and designers «Dialog 10: Traditions and Innovation in Contemporary Art» and International exhibition-contest of design projects, term and graduate works of students «Master and Student» were opened in exhibition halls of the main building of SUITD. The «Master and Student» exhibition-contest included the teachers who lead the projects in the sphere of graphic design from Russian and foreign universities. Winners of the contest were chosen by the expert jury, headed by the chief artist of the publishing house «Arcadia», a member of the Union of Designers of Russia Alexander Andreychuk. According to the results of the contest winners were awarded in different categories.

Summarizing the results of the II International Forum of Graphic Design, Director of the Institute of Graphic Design of SUITD Alina Sukhareva noted that the Forum held in Saint-Petersburg State University of Industrial Technologies and Design is a significant event that annually unites together teachers, designers and artists, representatives of cultural and artistic institutions as well as students and postgraduates from different regions of Russia and foreign countries to exchange practical experience, ideas and scientific knowledge in the field of graphic design.